Client: WindPay
Studio: SuperKul
Project: Visual identity
Category: Finance
Date: October 2021
City: Zagreb
Logo is based on a combination of initial letters, where the goal was to show the origin of the company, and that is Croatia. Squares have always been a recognizable element of Croatia, and here they represent letter sign “P”, and they also represent a brand that is from Croatia. We adapted the typography to the name of the company, and modified the word Wind to associate with the slope of the wind and contribute to the impression of speed of service.
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