We have created a logo that communicates the combination of two families who have decided to turn a traditional restaurant into a modern and contemporary restaurant. As customers already have an idea of ​​a restaurant that retains its old name, it was important to devise a visual that would dismiss the image of the old restaurant. The symbol of the circle lays the foundations of identity, and it was the guiding principle during the creation of visual identity, and we often associate the term “family” with circle symbol. By merging the letters “O” (overlapping), a form of a Gordian knot and a symbol of infinity has been achieved. Each of the circles represents one family.

Client: Restaurant Roko
Studio: SuperKul
Project: Visual identity
Category: Restaurant
Date: January 2019
City: Zadar

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