Compared to the previous Talvi Travel logo, the form of typography has been retained, but in a modern form, the form of typography (italic) is quite dynamic and adapts very well to the posters and suits the young target group. The strikingness of the typography can be seen through the examples of question messages “let’s go?” which arouses mobility, excitement and intrigue. The logo contains several elements. From connecting the initial letter “T” with the element of the plane – which is our link to the previous visual, and elements of irregular shape that symbolize vacation, fun and communication.
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